{"id":4159,"date":"2023-06-08T10:10:00","date_gmt":"2023-06-08T08:10:00","guid":{"rendered":"http:\/\/aifonline.net\/?p=4159"},"modified":"2023-06-08T10:30:50","modified_gmt":"2023-06-08T08:30:50","slug":"le-saviez-vous-bebe-cadum","status":"publish","type":"post","link":"https:\/\/aifonline.net\/?p=4159","title":{"rendered":"Le saviez-vous : B\u00e9b\u00e9 Cadum"},"content":{"rendered":"\n<p><strong><em>Par Annie Banon<\/em><\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/aifonline.net\/wp-content\/uploads\/2023\/05\/bebe_cadum-1-1024x681.jpg\" alt=\"\" class=\"wp-image-4161\" width=\"512\" height=\"341\" srcset=\"https:\/\/aifonline.net\/wp-content\/uploads\/2023\/05\/bebe_cadum-1-1024x681.jpg 1024w, https:\/\/aifonline.net\/wp-content\/uploads\/2023\/05\/bebe_cadum-1-300x199.jpg 300w, https:\/\/aifonline.net\/wp-content\/uploads\/2023\/05\/bebe_cadum-1-768x510.jpg 768w, https:\/\/aifonline.net\/wp-content\/uploads\/2023\/05\/bebe_cadum-1.jpg 1500w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><figcaption class=\"wp-element-caption\">Maurice Obrejan, premier b\u00e9b\u00e9 Cadum<\/figcaption><\/figure><\/div>\n\n\n<p>Maurice Obrejan, juif de p\u00e8re roumain et de m\u00e8re polonaise fut d\u00e9port\u00e9 \u00e0 Auschwitz dans le convoi n\u00b032 avec sa m\u00e8re, sa s\u0153ur et ses deux fr\u00e8res. Son&nbsp;p\u00e8re sera d\u00e9port\u00e9 dans le convoi n\u00b040. Seul Maurice survivra \u00e0 l\u2019enfer d\u2019Auschwitz. Il avait un an en 1925 lorsqu\u2019il fut le premier \u00ab B\u00e9b\u00e9 Cadum \u00bb,&nbsp;gagnant le concours du plus beau b\u00e9b\u00e9 de France. Son visage de poupon ornait des milliers de fa\u00e7ades \u00e0 travers toute la France. L\u2019expression B\u00e9b\u00e9&nbsp;Cadum entrait dans le langage courant pour d\u00e9crire un beau b\u00e9b\u00e9.<br>Maurice Obrejan fit apr\u00e8s la guerre une brillante carri\u00e8re commerciale chez Cadum jusqu\u2019au rapprochement avec Palmolive et Colgate. Il fut aussi un&nbsp;tr\u00e8s grand r\u00e9sistant d\u00e8s le d\u00e9but de la guerre, se distinguant par des actes h\u00e9ro\u00efques.<br>Mais le saviez-vous ? Apr\u00e8s l\u2019avoir d\u00e9chu de sa nationalit\u00e9 fran\u00e7aise, la France avait envoy\u00e9 \u00e0 Auschwitz son plus bel enfant, son plus beau b\u00e9b\u00e9, avec&nbsp;toute sa famille.<br>Maurice Obrejan quittera ce monde en 2017 \u00e0 l\u2019\u00e2ge de 92 ans dans une relative indiff\u00e9rence du grand public et du monde de la publicit\u00e9.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-dailymotion wp-block-embed-dailymotion wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Disparition: le premier &quot;B\u00e9b\u00e9 Cadum&quot; est d\u00e9c\u00e9d\u00e9 \u00e0 92 ans\" frameborder=\"0\" width=\"910\" height=\"511\" src=\"https:\/\/www.dailymotion.com\/embed\/video\/x5run8u?pubtool=oembed\" allowfullscreen allow=\"autoplay\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Par Annie Banon Maurice Obrejan, juif de p\u00e8re roumain et de m\u00e8re polonaise fut d\u00e9port\u00e9 \u00e0 Auschwitz dans le convoi<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"table_tags":[],"_links":{"self":[{"href":"https:\/\/aifonline.net\/index.php?rest_route=\/wp\/v2\/posts\/4159"}],"collection":[{"href":"https:\/\/aifonline.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aifonline.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aifonline.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aifonline.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4159"}],"version-history":[{"count":6,"href":"https:\/\/aifonline.net\/index.php?rest_route=\/wp\/v2\/posts\/4159\/revisions"}],"predecessor-version":[{"id":4262,"href":"https:\/\/aifonline.net\/index.php?rest_route=\/wp\/v2\/posts\/4159\/revisions\/4262"}],"wp:attachment":[{"href":"https:\/\/aifonline.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4159"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aifonline.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4159"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aifonline.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4159"},{"taxonomy":"table_tags","embeddable":true,"href":"https:\/\/aifonline.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftable_tags&post=4159"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}